Productized · Fixed price · 2-week turnaround

Your methodology is stuck in a PDF. We make it a tool.

Specialist agencies and consultancies sit on real expertise — audit checklists, scoring spreadsheets, frameworks. We convert them into branded, interactive, evidence-based tools that your prospects actually use — and that feed your sales pipeline with qualified, pre-diagnosed leads.

The offer We convert your existing audit, spreadsheet or framework into a branded interactive tool for a fixed price.

Not a quiz builder

Evidence in. Authority out.

Quiz builders ask your prospect to rate themselves and mail them a score. A Whoa tool inspects something real — their website, their product feed, their listings, their numbers — and returns findings they can check. That difference is why one gets screenshotted into board decks and the other gets closed.

A quiz

  • Self-reported answers, zero proof
  • "You scored 7/10!" — so what?
  • Feels like marketing, gets treated like marketing
  • Built in an afternoon, forgotten in a week

A Whoa tool

  • Pulls real artifacts: pages, feeds, profiles, exports
  • Findings with evidence your prospect can verify
  • Results formatted to drop straight into your proposal
  • Your brand, your leads, your CRM

What we build first

Five tool shapes, endless methodologies.

01

Website audit

02

ROI calculator

03

Readiness assessment

04

Product-data grader

05

Evidence-based lead qualification

Live demo: what is a tool worth to your agency?

This calculator is itself a Whoa tool — interactive, assumption-transparent, instantly shareable. Drag the sliders; the model updates live. No email gate on demos.

Leads today / month45
Leads with a deployed tool135
Incremental clients / year108
Incremental revenue / year$864,000
Model: leads = visitors × conversion; tool multiplies conversion by the uplift factor (industry interactive-content benchmarks range 2–4×; the default is the midpoint, not a promise). Every assumption is a slider — that transparency is the point.

How it works

Fixed price. Two weeks. Your brand.

1

Send the methodology

Your audit checklist, scoring spreadsheet, or framework — however messy. A 45-minute scoping call turns it into a tool spec you approve.

2

We build the tool

Evidence connectors, scoring logic, branded report output, lead routing to your CRM. Fixed price agreed up front — no scope creep, no retainer required to start.

3

Deploy & sell with it

On your domain or yours.whoa.tools. Results are formatted to paste into proposals. Optional care plan: hosting, updates, analytics.

Will your prospects use a tool that your competitors' PDFs can't match?
— the only question that matters. We build so you can find out in two weeks.

Founding cohort

We're taking ten agencies.

The first cohort gets founder pricing and direct access. You're a fit if:

  • You're a specialist agency or consultancy with a real methodology
  • You already audit, score, or assess prospects manually
  • You want the tool public and working within two weeks
hello@whoa.tools →